Marketing : the core - 3e / Roger A. Kerin; Steven W. Hartley; William Rudelius.
By: Kerin, Roger A
.
Contributor(s): Hartley, Steven W | Rudelius, William.
Material type: 
BookPlace of publication: BostonPublisher: Mc Graw HillDate of publication: 2009Description: xli, 493 p. : ill. ; 28 cm.ISBN: 0073381060.Subject(s): MarketingDDC classification: 658.8 Ke468 2009
| Item type | Current location | Collection | Call number | Status | Date due |
|---|---|---|---|---|---|
Books
|
Senior High School Library Reading Area (Main - HS) | 600-699 Technology & Applied Science | 658.8 Ke468 2009 (Browse shelf) | Available |
Browsing Senior High School Library Shelves , Shelving location: Reading Area (Main - HS) , Collection code: 600-699 Technology & Applied Science Close shelf browser
| 658.409 F499 2001 The Top ten mistakes leaders make / | 658.409 T2471 2015 The Rules of management : | 658.8 K455 2011 Marketing / | 658.8 Ke468 2009 Marketing : | 658.8 P932 2017 Foundations of marketing. | 658.83 B9371 2014 Marketing research / | 659.1 P978 2011 Which Ad Pulled Best? / |
Includes bibliographical references and index.
English
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